Save

Report this freelancer

Lasswell

Product Designer
Lagos
April 27, 1998

About Freelancer

As an experienced designer specializing in branding and product design, I thrive on crafting unique and innovative solutions. With a strong grasp of design principles, I create products that harmoniously blend usability and visual appeal. I have experience working across different sectors including E-commerce, SAAS, Ed-tech, and Health-tech, catering to both B2B and B2C audiences. I am eager to leverage my skills and expertise in product design to deliver impactful work that adds value to any organization.


Warning: Undefined variable $show_title in /home/bsmpltyq/public_html/wp-content/themes/freeio/template-jobs/single-freelancer/experience.php on line 12
U
October 2022 - Present UI/UX Designer
Platform Lead Limited

Working closely with cross-functional teams, including developers and stakeholders, to ensure designs met both design and technical requirements. Developing a well-crafted research plan with clear research objectives. Spearheaded the design of an inventory application, resulting in a 20% in user engagement and a 65% improvement in overall operational efficiency. Led the UI/UX Design for a tourism website catering to visitors in the UAE, contributing to a 45% boost in user satisfaction and a 25% increase within the first quarter of launch. Our team has successfully trained over 100 students to acquire digital skills. After a month of training, we developed and maintained design systems and brand guidelines.

U
December 2023 - April 2024 UI/UX Designer
Halal Lab

Enhanced user engagement on the Hugeicons website, resulting in a 30% uptick and a 20% rise in icon purchases, thereby improving the overall user experience and raising brand visibility. Informative content for the blog website, leading to a 40% with website traffic and a 25% expansion in newsletter subscriptions, reinforcing Hugeicons' standing as a thought leader in the icon design industry. Visual appealing component UI for Hugeicons social media posts, leading to a 50% boost in user interactions and a 15% engagement in social media followers, effectively showcasing the brand's icon offerings and attracting a wider audience. Conducted prototyping for new features and enhancements, resulting in a 20% reduction in development time and a 10% improvement in user satisfaction, ensuring the seamless integration of innovative functionalities into the HugeIcons platform.

P
July 2023 - August 2023 Product Designer
Butler Africa

Revamped the existing landing page, utilizing user-centered design principles and A/B testing to achieve a significant 25% increase in conversion rates, driving greater user interaction and business growth. Designed the Butler mobile application, collaborating closely with stakeholders and conducting user interviews, leading to a remarkable 30% improvement in user retention, establishing it as a preferred choice among users. Developed a Butler Administrative Dashboard by integrating stakeholder input and advanced data visualization methods, leading to a 20% boost in user productivity, simplifying administrative duties, and enhancing overall efficiency.